Contacts are the unique records derived from inbound leads.
It is comprised of 2 different set of records:
- a contact which collects the unique personal data found in an inbound lead
- a company which collects the unique company data found in an inbound lead
A contact can have a company.
A company can have multiple contacts connected with it.
Depending on your settings a contact will be purged after a period.
A contact can also be forgotten in accordance with GDPR and other rules...